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Ingredient Encyclopedia

The dog care industry is highly unregulated, with a lack of ingredient transparency and misleading ingredient lists. Our goal is to increase the transparency in the dog care industry. We proudly list all of our ingredients on our products & below to better inform dog parents about what’s in the products they are using on their fur baby. 🌼 

Ingredients: A - M

Aloe Barbadensis Leaf Juice

Benefits: Aloe Vera soothes & hydrates the skin.

Derived from: Aloe Vera Plants

Sourced from: USA.

Claims: Organic, Vegan, Cruelty-Free

Arginine

Benefits: Amino-acid that soothes and hydrates skin

Derived from: Corn

Sourced from: USA

Claims: Vegan, Cruelty-Free

Brassica Oleracea Italica (Broccoli) Seed Oil

Benefits: Broccoli seed oil is a light, non-greasy oil that delivers intense hydration without clogging pores. It’s high in skin-soothing fatty acids like Omega 6 and 9, which help calm irritated and stressed skin. 

Derived from: Broccoli Seed

Sourced from: Canada

Claims: Organic, Vegan, Cruelty-Free

Butyrospermum Parkii (Shea) Butter

Benefits: Shea Butter contains high concentrations of fatty acids and vitamins. It hydrates, soothes, conditions and softens skin. Also known for its anti-inflammatory properities.

Derived from: The fat/oils extracted from the nuts of the shea tree

Sourced from: Ghana

Claims: Organic, Vegan, Cruelty-Free

Caprylic/Capric Triglycerides (Fractionated Coconut Oil)

Benefits: Fractionated coconut oil is a light, non-greasy oil that easily absorbed into the skin to help soften and soothe dry skin. 

Derived from: Coconut

Sourced from: Malaysia

Claims: Vegan, Cruelty-Free

Capryloyl Glycerin/Sebacic Acid Copolymer

Benefits: Capryloyl Glycerin/Sebacic Acid Copolymer conditioners & protects skin and fur, leaving it smooth and silky

Derived from: Coconut Oil

Sourced from: USA

Claims: Vegan, Cruelty-Free

Cetyl Alcohol

Benefits: Cetyl Alcohol is a fatty alcohol that helps moisturize and soften rough, flaky and dry skin. It provides a layer of protection to help seal moisture in and prevent water loss from the skin. 

Derived from: Coconut Oil

Sourced from: USA

Claims: Vegan, Cruelty-Free

Citric Acid

Benefits: pH adjuster

Derived from: Vegetable Carbohydrates (Corn, Tapioca, Cassava, Sweet Potato)

Sourced from: USA

Claims: Vegan, Cruelty-Free

Coco-Glucoside

Benefits: Ultra-gentle, biodegradable cleansing agent well-suited to all skin types, especially intentionalded for sensitive skin. 

Derived from: Coconut Oil

Sourced from: USA

Claims: Vegan, Cruelty-Free

Cucumis Sativus (Cucumber) Fruit Extract

Benefits: Cucumber extract is has anti-inflammatory and moisturizing properties, leaving skin & fur feeling refreshed, soothed and hydrated. Cucumbers are rich in vital nutrients such as magnesium, iron, essential amino acids, potassium, calcium and zinc. They also contain vitamins A, B1, B2, C and E. It is extremely gentle and great to use on sensitive skin. 

Derived from: Cucumber

Sourced from: USA

Claims: Organic, Vegan, Cruelty-Free

Diheptyl Succinate

Benefits: Diheptyl Succinate is a lightweight emollient that enhances the shine and texture of the fur, while providing additional slip useful for matted fur

Derived from: Castor Oil

Sourced from: USA

Claims: Vegan, Cruelty-Free

Disodium Cocoyl Glutamate

Benefits: Mild coconut-based cleansing agent with great foaming properties. 

Derived from: Coconut

Sourced from: USA

Claims: Vegan, Cruelty-Free

Ethylhexylglycerin

Benefits: Preservative (often used as an alternative to parabens) to make sure products are safe from bacteria, yeast and mold. 

Derived from: Synthetic

Sourced from: USA

Claims: Vegan, Cruelty-Free

Glycerin

Benefits: Glycerin deeply moisturizes and conditioners the coat and skin.  Glycerin has anti-inflammatory and moisturizing properties that can protect your scalp from dryness-related issues like an itchy scalp. 

Derived from: Vegetable

Sourced from: North America

Claims: Vegan, Cruelty-Free

Glyceryl Oleate

Benefits: Glyceryl Oleate softens, conditions and provide shine to hair. 

Derived from: Sunflower Oil

Sourced from: USA

Claims: Vegan, Cruelty-Free

Glyceryl Stearate SE

Benefits: Glyceryl Stearate SE softens and soothes skin and its antioxidant qualities help protect the skin against damage caused by free radicals

Derived from: Coconut

Sourced from: USA

Claims: Vegan, Cruelty-Free

Ingredients: N - Z

Olea Europaea (Olive) Fruit Oil

Benefits: Olive Oil is rich in A, D, and K, & E. It can assist in moisturizing the skin as well as locking in moisture

Derived from: Olives

Sourced from: Spain

Claims: Organic, Vegan, Cruelty-Free

Phenoxyethanol

Benefits: Preservative (often used as an alternative to parabens) to make sure products are safe from bacteria, yeast and mold. 

Derived from: Synthetic

Sourced from: India

Claims: Vegan, Cruelty-Free

Punica Granatum (Pomegranate) Fruit Juice

Benefits: Pomegranate Fruit Juice is an anti-bacterial and anti-inflammatory ingredient

Derived from: Pomegranate

Sourced from: USA

Claims: Vegan, Cruelty-Free

Sodium Gluconate

Benefits: Sodium gluconate acts as a skin conditioning agent and helps make the coat softer and smoother. It also helps moisturize and hydrate the skin. 

Derived from: Corn or Beets

Claims: Vegan, Cruelty-Free

Sodium Stearoyl Glutamate

Benefits: Sodium Stearoyl Glutamate is a hair and skin conditioning agent

Derived from: Vegetable

Sourced from: Germany

Claims: Vegan, Cruelty-Free

Stearyl Alcohol

Benefits: Stearyl Alcohol is a fatty alcohol that can soften and soothe skin and create a barrier to help seal moistures in. Its emollient properties help smooth and detangle hair. 

Derived from: Coconut Oil & Vegetable Oils

Sourced from: USA

Claims: Vegan, Cruelty-Free

Vitis Vinifera (Grape) Seed Oil

Benefits: Grape Seed Oil is high in Vitamin E and linolic acid to assist in hydrating and nourishing the skin. It also has antimicrobial and antifungal properties

Derived from: Grape Seeds

Sourced from: Chile

Claims: Vegan, Cruelty-Free

Xanthan Gum

Benefits: Naturally-derived thickener & emulsifying agent that can create a smooth and evenly-texture product & help with stabilization of personal care products

Derived from: Corn

Sourced from: Germany

Claims: Vegan, Cruelty-Free

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