Ingredient Encyclopedia
The dog care industry is highly unregulated, with a lack of ingredient transparency and misleading ingredient lists. Our goal is to increase the transparency in the dog care industry. We proudly list all of our ingredients on our products & below to better inform dog parents about what’s in the products they are using on their fur baby. 🌼
Ingredients: A - M
Aloe Barbadensis Leaf Juice
Benefits: Aloe Vera soothes & hydrates the skin.
Derived from: Aloe Vera Plants
Sourced from: USA.
Claims: Organic, Vegan, Cruelty-Free
Arginine
Benefits: Amino-acid that soothes and hydrates skin
Derived from: Corn
Sourced from: USA
Claims: Vegan, Cruelty-Free
Brassica Oleracea Italica (Broccoli) Seed Oil
Benefits: Broccoli seed oil is a light, non-greasy oil that delivers intense hydration without clogging pores. It’s high in skin-soothing fatty acids like Omega 6 and 9, which help calm irritated and stressed skin.
Derived from: Broccoli Seed
Sourced from: Canada
Claims: Organic, Vegan, Cruelty-Free
Butyrospermum Parkii (Shea) Butter
Benefits: Shea Butter contains high concentrations of fatty acids and vitamins. It hydrates, soothes, conditions and softens skin. Also known for its anti-inflammatory properities.
Derived from: The fat/oils extracted from the nuts of the shea tree
Sourced from: Ghana
Claims: Organic, Vegan, Cruelty-Free
Caprylic/Capric Triglycerides (Fractionated Coconut Oil)
Benefits: Fractionated coconut oil is a light, non-greasy oil that easily absorbed into the skin to help soften and soothe dry skin.
Derived from: Coconut
Sourced from: Malaysia
Claims: Vegan, Cruelty-Free
Capryloyl Glycerin/Sebacic Acid Copolymer
Benefits: Capryloyl Glycerin/Sebacic Acid Copolymer conditioners & protects skin and fur, leaving it smooth and silky
Derived from: Coconut Oil
Sourced from: USA
Claims: Vegan, Cruelty-Free
Cetyl Alcohol
Benefits: Cetyl Alcohol is a fatty alcohol that helps moisturize and soften rough, flaky and dry skin. It provides a layer of protection to help seal moisture in and prevent water loss from the skin.
Derived from: Coconut Oil
Sourced from: USA
Claims: Vegan, Cruelty-Free
Citric Acid
Benefits: pH adjuster
Derived from: Vegetable Carbohydrates (Corn, Tapioca, Cassava, Sweet Potato)
Sourced from: USA
Claims: Vegan, Cruelty-Free
Coco-Glucoside
Benefits: Ultra-gentle, biodegradable cleansing agent well-suited to all skin types, especially intentionalded for sensitive skin.
Derived from: Coconut Oil
Sourced from: USA
Claims: Vegan, Cruelty-Free
Cucumis Sativus (Cucumber) Fruit Extract
Benefits: Cucumber extract is has anti-inflammatory and moisturizing properties, leaving skin & fur feeling refreshed, soothed and hydrated. Cucumbers are rich in vital nutrients such as magnesium, iron, essential amino acids, potassium, calcium and zinc. They also contain vitamins A, B1, B2, C and E. It is extremely gentle and great to use on sensitive skin.
Derived from: Cucumber
Sourced from: USA
Claims: Organic, Vegan, Cruelty-Free
Diheptyl Succinate
Benefits: Diheptyl Succinate is a lightweight emollient that enhances the shine and texture of the fur, while providing additional slip useful for matted fur
Derived from: Castor Oil
Sourced from: USA
Claims: Vegan, Cruelty-Free
Disodium Cocoyl Glutamate
Benefits: Mild coconut-based cleansing agent with great foaming properties.
Derived from: Coconut
Sourced from: USA
Claims: Vegan, Cruelty-Free
Ethylhexylglycerin
Benefits: Preservative (often used as an alternative to parabens) to make sure products are safe from bacteria, yeast and mold.
Derived from: Synthetic
Sourced from: USA
Claims: Vegan, Cruelty-Free
Glycerin
Benefits: Glycerin deeply moisturizes and conditioners the coat and skin. Glycerin has anti-inflammatory and moisturizing properties that can protect your scalp from dryness-related issues like an itchy scalp.
Derived from: Vegetable
Sourced from: North America
Claims: Vegan, Cruelty-Free
Glyceryl Oleate
Benefits: Glyceryl Oleate softens, conditions and provide shine to hair.
Derived from: Sunflower Oil
Sourced from: USA
Claims: Vegan, Cruelty-Free
Glyceryl Stearate SE
Benefits: Glyceryl Stearate SE softens and soothes skin and its antioxidant qualities help protect the skin against damage caused by free radicals
Derived from: Coconut
Sourced from: USA
Claims: Vegan, Cruelty-Free
Ingredients: N - Z
Olea Europaea (Olive) Fruit Oil
Benefits: Olive Oil is rich in A, D, and K, & E. It can assist in moisturizing the skin as well as locking in moisture
Derived from: Olives
Sourced from: Spain
Claims: Organic, Vegan, Cruelty-Free
Phenoxyethanol
Benefits: Preservative (often used as an alternative to parabens) to make sure products are safe from bacteria, yeast and mold.
Derived from: Synthetic
Sourced from: India
Claims: Vegan, Cruelty-Free
Punica Granatum (Pomegranate) Fruit Juice
Benefits: Pomegranate Fruit Juice is an anti-bacterial and anti-inflammatory ingredient
Derived from: Pomegranate
Sourced from: USA
Claims: Vegan, Cruelty-Free
Sodium Gluconate
Benefits: Sodium gluconate acts as a skin conditioning agent and helps make the coat softer and smoother. It also helps moisturize and hydrate the skin.
Derived from: Corn or Beets
Claims: Vegan, Cruelty-Free
Sodium Stearoyl Glutamate
Benefits: Sodium Stearoyl Glutamate is a hair and skin conditioning agent
Derived from: Vegetable
Sourced from: Germany
Claims: Vegan, Cruelty-Free
Stearyl Alcohol
Benefits: Stearyl Alcohol is a fatty alcohol that can soften and soothe skin and create a barrier to help seal moistures in. Its emollient properties help smooth and detangle hair.
Derived from: Coconut Oil & Vegetable Oils
Sourced from: USA
Claims: Vegan, Cruelty-Free
Vitis Vinifera (Grape) Seed Oil
Benefits: Grape Seed Oil is high in Vitamin E and linolic acid to assist in hydrating and nourishing the skin. It also has antimicrobial and antifungal properties
Derived from: Grape Seeds
Sourced from: Chile
Claims: Vegan, Cruelty-Free
Xanthan Gum
Benefits: Naturally-derived thickener & emulsifying agent that can create a smooth and evenly-texture product & help with stabilization of personal care products
Derived from: Corn
Sourced from: Germany
Claims: Vegan, Cruelty-Free